Giveaway prizes are a great way to promote your business or event. Research has found that giveaway prizes with your logo cost an average of 6 cents per impression. That is a great deal considering how expensive advertising can be.
Fun Promotional Event Ideas
Having a fun event that involves your customers is the perfect way to keep current customers involved and attract new customers while at the same time promoting your business and its products and services. Some promotional event ideas include:
- Free products with purchases
- Future discounts with purchases
- Social media events
- Raffles and sweepstakes
- Photo contest
There are plenty of ways to promote your promotions and events like:
- In your store
- Facebook, Twitter, and other social media pages
- Influencers
Now that you are planning on some event to entice your customers, you have to come up with the giveaway prizes.
Promotional T-Shirts
Everyone loves getting free t-shirts. Not only will your customers love getting a nice t-shirt, but your business will get a lot of free advertising wherever your customers wear your shirts. According to Bagmasters, “Promotional t-shirts create valuable touchpoints for potential customers and bring your brand greater visibility. “
With custom wholesale t shirts, you can customize them with your logo and company colors. Not only can you customize the design, but you can also choose long sleeve, short sleeve, crew, and tank tops. Custom wholesale t shirts are the perfect giveaway prize that customers will love and get your brand noticed.
Gift Cards
Customers will love to get gift cards. Customers that are given gift cards will always be thinking of things they want to buy from your company. Or they might give them to friends or relatives to use, which broadens your customer base.
Teaming up with another company can also bring in more customers. You and another company can both have promotional events. And winners of these promotions will give out gift cards for the other company. Both companies benefit from new customers.
Tote Bags
Customized tote bags are the type of giveaway gift that customers would most likely use every day. With your logo prominently displayed, your brand and logo will be in front for everyone to see. And with tote bags, there is plenty of room for you to display your logo. Reusable bags are always in demand, and your customers will love them.
Work From Home Prizes
In this day and age when so many are working from home, a giveaway prize that is useful for those working at home is a great idea. As they work from their home office, your giveaway prize with your company logo will always be in front of them. Work from home ideas can be:
- A beautiful coffee mug
- Magnetic lid stainless steel water bottle
- Reusable flip notebook
Your Own Products
Giving away your own products is a great way for your customers to sample new products from your company that they might not have tried before. This helps with repeat customers and new customers through word of mouth.
Having contests and events involves your customers. And giving away great prizes makes them happy, and it gets your brand out in front of many people.
This article was written by Russell Smith. Russell Smith is an experienced chartered accountant with over a decade of experience running his own business.
